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Roadmapping & product planning

Roadmaps built on your real work — not a $59 silo

Drag actual project tasks onto swim-lane timelines. Multiple roadmaps per project, private or shared — free on every tier, versus $19 to $149 per user for the specialists.

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Timelines free on every tier • Built on your live tasks

Roadmaps that live where the work does

Productboard and Aha! are deep discovery tools. But your roadmap and your tasks shouldn't live in two systems.

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Timelines from real tasks

Drag project tasks onto lanes — no import, no sync, no double data entry.

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Named swim lanes

Recolorable rows (Engineering, Design, Launch) to group work by stream.

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Drag to schedule

Shift dates by dragging a bar; resize by dragging its edges. Navigate by week.

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Milestones & markers

Drop freeform markers for deadlines, launches, and key dates.

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Private or team-shared

Keep multiple timelines per project — a public roadmap and a personal sprint.

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Connected to time & money

A timeline bar is a real task, so the same work feeds time entries and client invoices.

How we stack up, tool by tool

The fair version — what each is great at, and where an all-in-one wins.

Productboard

Free tier

Customer-driven product management

Free tier; Plus $19/maker/mo; Business $59/maker/mo (2-maker minimum), billed annually

Free: Real free plan: unlimited roadmaps, 500 feedback notes, up to 25 contributors

Genuinely great at

  • Best-in-class customer feedback aggregation and portals
  • Strong prioritization scoring tied to real user demand
  • Clean, PM-built roadmap views with AI credits on every tier

Where Log My Business wins

  • Timelines are free on every tier — vs $19/maker rising to $59/maker
  • Built on your actual tasks, not a separate discovery database
  • No maker/contributor licensing to manage
  • $7.99 covers the whole business, not just roadmaps

Aha! Roadmaps

No free tier

The complete product suite

Premium $59/user/mo (annual; $74 monthly); Enterprise $99; Enterprise+ $149 — plus stacking add-ons

Free: No free plan — 30-day trial only

Genuinely great at

  • Deepest strategy-to-roadmap linkage: goals, OKRs, capacity planning
  • Broad bundled suite — whiteboards, ideas, knowledge base
  • Presentation-quality roadmap outputs and 40+ integrations

Where Log My Business wins

  • Roughly 6–8x cheaper: $7.99 vs $59 to $149 per user/mo
  • No stacking add-ons (Ideas +$20, Discovery +$40, Develop +$18)
  • No enterprise-only wall for OKRs and automation
  • Roadmaps sit next to the tasks, time, and invoices they describe

Jira Product Discovery

Free tier

Prioritize ideas, connected to Jira

Standard $10/creator/mo; Premium $25; free up to 3 creators

Free: Free for up to 3 creators, with unlimited free contributors

Genuinely great at

  • Cheap entry point and a usable free tier
  • Native link from ideas to Jira delivery epics
  • Unlimited free stakeholder contributors

Where Log My Business wins

  • You still pay for Jira Software to actually ship — we're one platform
  • Published, shareable roadmaps are free, not gated to paid Standard
  • No creator-vs-contributor licensing overhead
  • Built for freelancers and agencies, not an Atlassian add-on

Roadmunk (by Tempo)

No free tier

Visual strategy roadmaps

Starter $19/user/mo (solo, annual); Business $49/user/mo; annual billing only

Free: No free plan — 14-day trial only

Genuinely great at

  • Purpose-built roadmap visualization with timeline and swimlane views
  • Built-in idea prioritization and scoring
  • Polished, stakeholder-friendly roadmap exports

Where Log My Business wins

  • Month-to-month billing, not annual-only
  • Collaborators don't push you to $49/user — timelines are free
  • Roadmapping AND tasks, time, and invoicing in one app
  • A $199 one-time Lifetime option exists

Also worth knowing

A few more, briefly

airfocus moved its pricing behind sales — it's quote-based with demo-only access now. And monday.com's Timeline is just one view, gated to its $12 Standard tier with a 3-seat minimum. Every specialist here does roadmapping and nothing else — time tracking, invoicing, and CRM stay in separate tools.

Feature-by-feature

Comparing entry paid tiers, billed annually (USD, July 2026).

Capability Log My Business Productboard Aha! Roadmaps Jira Prod. Discovery Roadmunk
Entry price /user/mo $7.99 $19 $59 $10 $19
Roadmap timelines & swim lanes ✓ ✓ ✓ ✓ ✓
Free tier ✓ ✓ – ✓ –
Built on your live project tasks ✓ – – ◑ –
Milestones & markers ✓ ✓ ✓ ✓ ✓
Customer feedback portals – ✓ ✓ ◑ –
Built-in time tracking ✓ – – – –
Invoicing & estimates ✓ – – – –
CRM / customers ✓ – – – –
No per-seat / per-maker minimum ✓ – ◑ ◑ ◑

✓ = included · ◑ = gated to a higher tier or add-on · – = not offered.

Where they genuinely beat us

If product discovery is your core job, a specialist may be the better call — and that's fine.

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Discovery & feedback

Productboard and Aha! aggregate customer feedback, run public feedback portals, and score ideas with formal frameworks. Our timelines are scheduling and visualization, not a discovery engine.

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Strategy depth

Aha! offers OKRs, capacity planning, dependency management, and presentation-grade roadmap outputs we don't attempt.

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Atlassian ecosystem

Jira Product Discovery links ideas directly to Jira delivery epics and engineering backlogs — useful if you already live in Atlassian.

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Prioritization & exports

airfocus and Roadmunk provide specialized scoring frameworks and polished executive/stakeholder export formats.

Frequently asked questions

Do I need a separate roadmapping tool like Productboard or Aha!?

Not for scheduling and visual roadmaps. Log My Business builds timelines directly from your real project tasks, with swim lanes and milestones, on every tier including Free. Dedicated tools go deeper on customer-feedback discovery and prioritization frameworks if that's your core need.

Is there a free roadmapping option?

Yes — timelines are included on the free plan, with no per-maker or per-creator licensing. Aha! and Roadmunk have no free tier, and Productboard's paid Business plan runs $59 per maker per month.

Can the roadmap connect to the actual work?

Yes — a timeline bar is a real task, so the same item also feeds time entries and client invoices. Standalone roadmapping tools keep the roadmap separate from delivery, time, and billing.

Compare across every category

Task management Whiteboarding Time tracking Mileage & expenses Invoicing CRM All comparisons

Plan the roadmap where the work already lives

Timelines, tasks, time, and invoices in one platform — built for freelancers and small teams. Starting free.

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